Dignity Champion

What is a Dignity Champion?

Age Concern strives to create a New Zealand in which everyone is valued, supported and empowered no matter how old they are. However, this is not the society we live in – not yet.

That’s where you come in! We need New Zealanders from all walks of life to join us and become Age Concern Dignity Champions.  A Dignity Champion is someone who pledges to fight ageism and support the dignity, rights and respect of all older people in New Zealand. By supporting Age Concern New Zealand, our Dignity Champions will help us help our grandparents, our parents, ourselves, and one day – our children, to live well and age well.

Find out more about our Dignity Champion pledge and how to sign up to become a Dignity Champion.