Become a Dignity Champion Today!

Join us in building a more inclusive Aotearoa New Zealand - one where every older person is treated with the respect and dignity they deserve.

By signing up to be an Age Concern Dignity Champion, you're taking a stand against ageism and helping to create a society that values people of all ages. 

Take the Dignity Champion Pledge

As a Age Concern Dignity Champion, you pledge to:

1.   Reject stereotypes and focus on the uniqueness of every individual

 2.  Speak up when they hear people speaking negatively about ageing

 3.  Have the courage to question practices they feel are disrespectful to older people

 4.  Avoid patronising older individuals

 5.  Be patient, polite and friendly

6.  Have zero tolerance for abuse or neglect

 7.  Build relationships that combat isolation and loneliness by getting to know the older people in their lives.

What You'll Receive

Once you have signed up, you'll receive your Dignity Champion Welcome Pack, which includes:

  • Helpful resources to support your journey
  • A quarterly Appreciating Age newsletter with insights into the challenges older people face in Aotearoa and how we are collectively making a difference.

Ready to Make a Difference?

Fill out the form below and take your first step towards become a Dignity Champion today! 

Fill in your details to become an Age Concern Dignity Champion!

Sign up as an Age Concern Dignity Champion Today!

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